Shopping in Canada is almost an oxymoron. Though I am months past my American consumerism cold-turkey stint, I still am sometimes caught off guard by what Canadians call “shopping”. Take today for example, we ran down to South Edmonton Common which is an area on the south side of the city that is and continues to be consumed by big box outlets. Between the road layout and the parking the area is nearly as bad a driving experience as Yellowhead during rush hour, but the truly maddening part about going there to shop is that there is little in merchandise to actually buy. Clothing stores in particular seem to suffer from empty shelf syndrome. Do you remember the Reagan Era news reports of Russians lining up for hours to get into stores with virtually nothing on their shelves to purchase? That is almost what a person finds in many of the more popular clothing stores here. The other thing a shopper discovers is that in addition to the dearth of consumer goods there is an almost equally chilling lack of service. I wonder what the growing hordes of jobless Americans would make of Alberta with its “help us please – come in and apply of job!” signs in nearly every retail and service establishment window? There might be a flood of legal U.S. citizens willing to risk deportation for a job north of their own border, eh? I popped in to Old Navy today to check out a few items I saw in their most recent advertisement. It was no real surprise to find that the items were mostly sold out or sold to the point of only the uber-large or the insanely small left. And there were lines. Lines that snaked around the interior of the store for the fitting room and again at the check-out registers. Standing in queue is one of those unique experiences I have come to expect as the norm up here. A combination of really sincere but inept help and employees who know they can do nothing awful enough to get fired in such a workers market. After a frustrating half-hour, I decided to put shopping on hold until I vacation to the States in a few weeks. Between the three of us, we are allowed about $2100 in duty free spending down there and with the Loonie doing so well against the ever-sagging U.S. dollar, I think I will take advantage of the discount and the much better service and selection in my old consumer heaven home. Last I read, retail was way down so there has to be merchandise and sales galore for an ex-pat like me to scoop up and bring home at the end of the month. Oddly though, on my last trip to the States, I didn’t find shopping as much fun as I had when I lived there. Perhaps “fun” is not the word. I didn’t find it interesting and indeed found that I had much better things to do with my time even though so much of life down there seems built around spending and acquiring. I guess I needed to get away from it to really see it. Empty people filling empty lives with stuff.
